Amplifying Shampoo - Curly Hair
EWG VERIFIED®
VEGAN
DERMATOLOGICALLY TESTED
Fragrance
Format
Formulated with 97.4% naturally sourced ingredients*, our vegan Amplifying shampoo adds body to curly hair. Its formula contains coconut oil to restore hair’s suppleness while adding volume and texture. EWG VERIFIED™ and dermatologically tested, it’s enriched with watercress and Indian cress extract to strengthen and revitalize hair. Infused with a gentle rose fragrance with sweet vanilla notes, it’s perfect for type 2 and 3 curls. Get even more dazzling results with our Amplifying conditioner! Don’t miss out on this hair care routine.
*According to ISO 16128.
The packaging may differ slightly from the visuals on this page.
Aqua / Water / Eau, Sodium Coco-Sulfate, Glycerin, Coco-Glucoside, Sodium Cocoyl Isethionate, Lauryl Hydroxysultaine, Citric Acid, Sodium Chloride, Glyceryl Oleate, Guar Hydroxypropyltrimonium Chloride, Sodium Benzoate, Panthenol, Cocos Nucifera (Coconut) Oil, Potassium Sorbate, Sodium PCA, Chamomilla Recutita (Matricaria) Flower Extract, Nasturtium Officinale (Watercress) Extract, Tropaeolum Majus (Indian Cress) Extract, Methyldihydrojasmonate, Pentadecalactone, Phenethyl Acetate, Triethyl Citrate, Vanillin*, *Fragrance (Parfum).
Our products are constantly evolving, hence, please refer to the product packaging for our most accurate ingredient list.
Apply to wet hair, lather, then rinse. FOR EXTERNAL USE ONLY.
Frequently asked questions
The Amplifying Shampoo is specially formulated for wavy hair and light-to-moderate curls (types 2 and 3). Coconut oil hydrates and softens without weighing hair down, while chamomile extract soothes and nourishes. It boosts volume and defines curls while keeping their natural lightness.
These three shampoos are all designed for curly hair, but with increasing levels of intensity. Amplifying Shampoo is ideal for light curls (types 2-3) that lack body and definition. The Nourishing Shampoo Curly Hair, made with moringa oil, hydrates without weighing hair down and suits all curl types, with a focus on softness and frizz reduction. The Ultra-Nourishing Shampoo is the most intensive formula: enriched with shea butter, it nourishes and hydrates very tight, dry curls (types 3 and 4). The tighter and drier your curls, the more intensive formula you should choose.
Yes, its gentle formula is safe for color-treated hair. However, it's not specifically formulated to protect hair color. If your curly hair is color-treated and color protection is a priority, you can alternate with the Color Shampoo.