Boost your self-care routine with micellar foaming cleansers, lip balms, and fluoride and fluoride-free toothpastes. EWG VERIFIED™ and made with high performance clean ingredients to naturally brighten up your face.
Lip balms
Foaming cleansers
Toothpaste
All Products
Raise the bar
Our mission
Raising the standard with the best home & beauty care products for all.
High-performance, clean ingredients, less plastic, more trees.